Even if positioned at the bottom of an email, a tailored signature can add a personal touch and improve your corporate, as well as personal, branding. In general, a signature should not be too basic or predictable. Instead, it should catch the reader’s attention and convey key information. Here are the elements you should not miss […]
Anyone who works in business needs to be able to write well. Writing skills are crucial to communicate successfully and sell whatever ideas, products, or services you have to offer. Your writing has the power to attract your reader’s attention, whether it’s a short remark in an email or a sophisticated argument in a report. […]
Summer is just starting and everyone deserves a vacation at this point. In order to be on top of your game at work, it might be a good idea to create an “out of office” response. Let’s have a look at how to do it properly! What to do? The most important thing is to […]
In the digital world, emojis are becoming a commonly used communication tool. Using emojis in your emails can be the key to deliver effective messages in a fun and less formal way. A little bit of history and fun facts 🤩 The term emoji originates from the Japanese e (絵, “picture”) + moji (文字, “letter, […]
Most of us are sending emails on a daily basis and many people might think that the font is not important. Let’s have a look at how fonts actually work! The choice of font should depend on the tone of voice that you want to achieve, so first, let’s dive in to the basic psychology […]
A global pandemic can really stir things up in the marketing world. In 2020, we’ve seen some big changes in digital marketing and 2021 is likely to bring even more changes. As a digital marketer, it’s important to pay attention to trends so you can stay on top of changing best practices without disrupting your […]
@Mentions is the way to get someone’s attention in an email message or a meeting invite. We show you how easy it is to use the @ symbol directly in your Outlook. @Mentions work in Outlook in much the same way as they do everywhere else you’ve used them. Type an “@” symbol in the […]
There is a lot of debate on the execution of dark mode in emails. While it is a challenge for email marketers, it is turning out to be an important aspect of accessibility. It changes the color palette of the interface so that the content is displayed in dark background colors and light foreground. Dark […]
Are you looking for ways to improve your email marketing strategy in 2020? Want to know the latest email design trends to incorporate into your email campaigns? The team from Uplers Email share their email design trends for 2020 in this infographic. Here’s what makes their list: Design for dark mode (Watch our Dark Mode video here) […]
Animation is a great tool to leverage within email marketing to help your brand stand out from the crowd. Animated elements allow you to: Catch the reader’s eye Emphasize a promo or message Drive subscribers to convert Due to various levels of support across inbox providers, animation in email marketing requires thoughtful design to ensure […]
With the recent developments of the novel Covid19 virus, it is very important to keep a safe distance from other people. That’s why it is better to communicate online more than ever before. Do not miss this offer for NGO’s and Education (schools, universities, etc.) The team provides you with an email message helper, so […]
Do you ever wonder how much time and money you and your employees spend on a daily basis? What about yearly? Use our Email Savings Calculator to find out how much you potentially can be saving with the Ant Text. The calculator is based on Microsoft’s Analytics application. Click the link below and find out […]
Write attractive and compelling e-mails with your own design, layout, graphics and attached files. Ant Text is a new way of writing emails and a productivity tool for enterprises to save time when sending identical email text and files more than once. With only a few clicks, you can write long and comprehensive emails with […]
I would argue that most people, like me, dread writing cold emails. Those emails that you send to strangers hoping to get a reply. Be it for a meeting, sale, or anything else. To save you trouble and time next time you’re writing a cold email. We have compiled a list of best practices that […]
Introduction About a month ago we released a list of some of the top design trends in 2023. As we are traveling further into 2023, it has become evident that there are trends that we did not cover in our previous article. For this very reason, we have chosen to make part two, Email Design […]
Introduction We have now entered 2023. This means new opportunities and trends in every field. One of which is email. To keep you informed, we’ve compiled a list of some of the noteworthy trends we anticipate. Some of the trends listed below won’t necessarily be new but will play a bigger role in 2023. […]
Microsoft Outlook, the industry standard for business email, calendars, and contacts, is where most modern workers begin and end their day. There are millions of different ways to speed up the program. We’ve compiled a list of our 5 favorite productivity hacks and tricks for making the most of this critical program. 1. Sort your […]
It will soon be summer season, which also means holidays for you and lots of your colleagues. After your vacation, you will hopefully be relaxed and full of energy, that is until you open your inbox for the first time, where plenty of emails are probably waiting for your attention. In order to avoid an […]
One of the most efficient marketing strategies is retargeting (also known as remarketing to those who use Google Ads). If you’ve ever shopped online and then seen commercials for comparable things, you’ve seen this tactic in action—and you could be one of the many individuals who has converted as a consequence. So, what it actually […]
Let’s look at five email customization options that aren’t limited to a name. It’ll amaze you how simple it is. Segment your data Segmenting your list is one of the most effective strategies to tailor your emails. Simply put, segmentation is the process of separating your list into segments that share specific characteristics. The parameters […]
The following are some of the most effective email marketing techniques and strategies for making your email highly interesting and converting. 1️⃣ User-generated content This is one of the simplest and most successful techniques to increase conversions and organic traffic. In a nutshell, user-generated content refers to your customers’ product reviews, ratings, and images of […]
Despite the evolution of other digital marketing strategies, one question that keeps coming up is “Is email marketing still relevant?”.” The short answer is yes. You can expand your customer base and increase sales with an effective email marketing strategy. Just as other platforms and media have changed, email marketing tools give your business the […]