What is retargeting? Here is how you can improve your marketing strategy
One of the most efficient marketing strategies is retargeting (also known as remarketing to those who use Google Ads). If you've ever shopped online and then seen commercials for comparable things, you've seen this tactic in action—and you could be one of the many individuals who has converted as a
5 Email personalization strategies
Let's look at five email customization options that aren't limited to a name. It'll amaze you how simple it is. Segment your data Segmenting your list is one of the most effective strategies to tailor your emails. Simply put, segmentation is the process of separating your list into segments that
Top 5 email marketing trends for 2022
The following are some of the most effective email marketing techniques and strategies for making your email highly interesting and converting. 1️⃣ User-generated content This is one of the simplest and most successful techniques to increase conversions and organic traffic. In a nutshell, user-generated content refers to your customers’ product
Is email marketing still important?
Despite the evolution of other digital marketing strategies, one question that keeps coming up is “Is email marketing still relevant?”.” The short answer is yes. You can expand your customer base and increase sales with an effective email marketing strategy. Just as other platforms and media have changed, email marketing
Email signature must haves
Even if positioned at the bottom of an email, a tailored signature can add a personal touch and improve your corporate, as well as personal, branding. In general, a signature should not be too basic or predictable. Instead, it should catch the reader’s attention and convey key information. Here are the